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Products & Ingredients

Naturally Flavored Jelly Beans

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By: Sean Moloughney

Editor, Nutraceuticals World

Jelly Belly Candy Co., Fairfield, CA, has developed a new line of 10 flavors of Jelly Belly jelly beans. The collection of fruit flavors uses all-natural flavors from fruit purees, juice concentrates and extracts. The new style jelly beans are colored in earth tones derived from natural sources of color, such as red cabbage juice and grape skins, and the flavor profiles are “intensely” fruity. Flavors include: Peach, Lemon, Grape, Plum, Coconut, Pineapple, Lemon, Cherry, Strawberry and Banana. The new Jelly Belly beans are available in three collections: Summer Fruit Stand, Tropical Fruit Blend and Assorted.

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